Outlet centers, or simply outlets, are stores or shopping complexes that sell goods from past collections of well-known brands at significant discounts. A multi-brand outlet center, or outlet village, is usually located outside the city, has good transport accessibility, a large parking area and a minimum number of service personnel. It does not have entertainment areas or service salons. As an exception, there may be supermarkets with active discounts.
What attracts consumers to outlet shopping centers? First of all, affordable prices, then the possibility of shopping without hype and the convenience of getting to the location. What is convenient for operators? The ability to sell the remains of old collections, attracting buyers with a lower income range and promoting the brand. While shopping at the semi-annual sales can be a great way to save money on important purchases, outlet stores offer fantastic deals all year round. In many cases, outlet malls have become a destination in their own right for those looking for a bargain on everything from clothing to kitchenware.
Outlet stores have the ability to offer lower prices with discounts of at least 30% all year round. These very good prices are allowed because they apply to last year’s collections and even older collections. These permanent discounts of 30% to 70% on luxury clothing, designer textiles and home furnishings can reach up to 90% during sales.
In Europe, outlet shopping is a common practice and is represented by many shopping centers, the most famous of which are:
1. Serravalle Designer Outlet (Italy)
2. Pandorf Designer Outlet (Austria)
3. Castel Romano Designer Outlet (Italy)
4. Barberino Designer Outlet (Italy)
5. Fox Town Outlet (Switzerland)
In Europe, outlet shopping is a common practice and is represented by many shopping centers, the most famous of which are:
1. Serravalle Designer Outlet (Italy)
2. Pandorf Designer Outlet (Austria)
3. Castel Romano Designer Outlet (Italy)
4. Barberino Designer Outlet (Italy)
5. Fox Town Outlet (Switzerland)
In Ukraine, this format is more of an exception than a rule, and is represented mainly in Kyiv (Caravan outlet, Manufaktura, Plaza sport outlet, G-Outlet, etc.). A number of operators are actively developing online outlet sales.
We believe that this form of trade, due to the decrease in the population's income and other negative factors of today, is quite relevant and necessary for Ukrainian manufacturers.
The Ukrainian Consult Group company will continue to inform our readers about interesting events in our field of activity and continues to provide the full range of services in the field of commercial real estate for our esteemed customers!
We believe that this form of trade, due to the decrease in the population's income and other negative factors of today, is quite relevant and necessary for Ukrainian manufacturers.
The Ukrainian Consult Group company will continue to inform our readers about interesting events in our field of activity and continues to provide the full range of services in the field of commercial real estate for our esteemed customers!